Building Inclusive Technology from the Ground Up
Designing affordable technologies and community-driven innovations for people living in resource-constrained environments.
Ground Up is a youth-led social entrepreneurship venture focused on one simple belief: meaningful innovation should be accessible to everyone not just those who can afford it. We develop practical products that address everyday challenges in safety, nutrition, and quality of life for underserved communities across Maharashtra, India.
Built for Real-World Constraints

Nourish · Multilingual Nutrition Platform
Food Equity, Local Nutrition, Behavioral Economics
Nourish is a multilingual nutrition platform designed to make healthy eating accessible for low-income families, domestic workers, and children across Maharashtra. By combining local food systems, nutritional science, and behavioral economics, it delivers free, age-specific diet plans built around affordable, locally available ingredients, helping families make healthier choices without increasing their food budget.
Current Focus
- Personal Safety
- Nutrition Equity
- Inclusive Technology
- Community Innovation
Our Mission
To build affordable, scalable solutions that improve everyday life for vulnerable communities by combining technology, local research, and human-centered design.
Impact in Numbers
100
TagAlong devices piloted
Tested through an NGO-led field pilot with Seva Sahayog Foundation.
2
Social innovations developed
Affordable solutions addressing safety and nutrition for underserved communities.
3
Languages supported
English, Hindi, and Marathi for greater accessibility.
1
Micro Food Economics Model developed
Research framework evaluating protein, calorie, and micronutrient affordability using local food systems.
Measuring progress through research, innovation, and community impact.
90–95%
Emergency alert reliability
Successful transmission of SOS alerts during pilot testing.
35–40%
Reduction in production cost
Lowered manufacturing cost from $11–13 to $7–8, improving affordability.
50+
Devices targeted for first manufacturing batch
Crowdfunding underway with Unix to scale production.
3
Key nutrition metrics analyzed
Cost per gram of protein, cost per calorie, and cost per micronutrient.
